Privacy Policy
Effective Date: August 25, 2026
Longleaf Fundraising ("Longleaf Fundraising," "we," "us," or "our") is a division of TraQR Software, LLC. We respect your privacy and are committed to protecting the personal information you provide when visiting our website, participating in a fundraiser, placing an order, or otherwise interacting with our services.
This Privacy Policy explains what information we collect, how we use it, and the choices available to you.
1. Information We Collect
We may collect information that you voluntarily provide to us, including:
- Name
- Email address
- Phone number
- Billing and delivery address
- School, team, organization, or fundraiser affiliation
- Order and purchase information
- Delivery or installation instructions
- Communications you send to us
- Other information submitted through forms on our website
We may also automatically collect certain technical information when you visit our website, such as your IP address, browser type, device information, pages visited, referring website, and general website usage information.
2. Payment Information
Payments may be processed through third-party payment processors. Longleaf Fundraising and TraQR Software, LLC may not directly store complete credit or debit card information.
Payment information is subject to the privacy and security practices of the applicable payment processor.
3. How We Use Your Information
We may use the information we collect to:
- Process and fulfill orders
- Coordinate product delivery and, when selected, installation
- Associate purchases with the appropriate fundraiser, school, team, or organization
- Calculate fundraising proceeds
- Communicate about orders, deliveries, fundraiser activities, or customer service matters
- Send order confirmations, reminders, and other transactional communications
- Improve our website, services, and fundraising programs
- Prevent fraud or misuse of our services
- Comply with legal and regulatory requirements
- Send promotional communications where permitted by law and consistent with your communication preferences
4. Information Shared With Participating Organizations
When you purchase through a fundraiser, certain information may be shared with the participating school, team, booster organization, nonprofit, or other fundraising organization when reasonably necessary to administer the fundraiser.
This may include information such as customer name, order information, order status, fundraising credit, and information needed to coordinate delivery or installation.
We do not sell personal information to participating organizations for their independent marketing purposes.
5. Service Providers
We may share information with third parties that provide services on our behalf, including payment processing, website hosting, software platforms, communications, analytics, delivery, and other operational services.
These providers receive information as reasonably necessary to perform services for us.
6. SMS and Text Messaging
If you provide your mobile phone number and consent to receive text messages, we may send messages related to your order, fundraiser, delivery, installation, customer service, or other communications for which you have provided consent.
Message and data rates may apply. Message frequency may vary.
You may opt out of non-essential text messages at any time by replying STOP. You may reply HELP for assistance.
Mobile information will not be sold or shared with third parties or affiliates for their own marketing or promotional purposes. Information may be shared with service providers as necessary to deliver messaging services and operate our business.
Consent to receive marketing text messages is not a condition of purchase.
7. Email Communications
We may use your email address to send transactional messages related to your order or participation in a fundraiser.
If you elect to receive marketing emails, you may unsubscribe using the unsubscribe link contained in those communications.
8. Cookies and Analytics
Our website may use cookies, analytics services, tracking technologies, and similar tools to understand website activity, improve functionality, measure marketing effectiveness, and provide a better user experience.
Your browser may allow you to limit or disable cookies, although doing so may affect certain website functionality.
9. Children's Privacy
Longleaf Fundraising works with schools, athletic teams, youth organizations, and other groups that may include minors. Our website and purchasing services are intended primarily for parents, guardians, supporters, organization representatives, and other adults.
We do not knowingly collect personal information directly from children under 13 through our public website without appropriate authorization or consent. If we become aware that such information has been collected improperly, we will take reasonable steps to delete it.
10. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
11. Data Retention
We may retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain business and transaction records, resolve disputes, enforce agreements, and comply with legal obligations.
12. Your Privacy Choices
Depending on applicable law, you may have the right to request access to, correction of, or deletion of certain personal information we maintain about you.
You may contact us using the information below to make a privacy-related request.
13. Third-Party Websites
Our website may contain links to third-party websites or services. Longleaf Fundraising and TraQR Software, LLC are not responsible for the privacy practices, security, or content of third-party websites.
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.
Your continued use of our website or services after changes become effective constitutes acknowledgment of the updated policy.
15. Contact Us
Questions regarding this Privacy Policy or our privacy practices may be directed to:
- Longleaf Fundraising
- A Division of TraQR Software, LLC
- Alabama, United States
